So Pantone have officially released The Colour of the Year 2020... and we love it!
But what is Pantone Colour of the Year?
Since 2000, the Pantone Color Institute has hosted a secret meeting twice a year, with representatives from various nations' colour standards groups. After 2 days of deliberation, their chosen colour for the following year is announced. To come to the decision, Pantone's colour experts use a wide variety of colour influences, such as fashion, art collections, travel destinations and socio-economic conditions, as well as materials, new technologies, social media and so much more.
Once the Colour of the Year is chosen, this is then released in PantoneView Colour Planner, which offers inspiration, colour harmonies and product application across men’s, women’s, active, colour cosmetics, interior, and industrial design. This is purchased by many event planners, fashion designers and creatives alike, to guide them in their services, product designs and creative lifestyles.
Pantone Colour of the Year 2020 is... Classic Blue!✨
It oozes elegance, class, yet instills relaxation and tranquility. The colour blue is often associated with depth, honesty and dependability- a colour we can all rely on. In bridal tradition, "something blue" represents purity, love and fidelity.
How to use Classic Blue in your Wedding or Event...
Classic blue is a very deep and powerful colour, so can be daunting to use as your main colour in your wedding or event colour palette. My suggestion would be to use hues of the Pantone to create a beautifully elegant colour palette. My colour palette below features Pantone 550, 543 and 544, with Gold Pantone 871-C. Using alternative shades of blue not only means that the classic blue doesn't come off too powerful, but also allows for a range of options available. For example, in terms of floral arrangements, there are very little natural dark blue florals, however when adding powder blue into your palette, you have access to a wider variety of flowers, such as hydrangea, delphinium, scabiosa, nigella and forget-me-not. Bringing a range of blues into your bridesmaid dresses, stationery, suits and styling adds depth and interest to your overall wedding design.
Check out my Classic Blue Colour palette below:
The revel of Pantone Colour of the Year is always so exciting as a Wedding & Event Planner. I love to experiment with colour, texture and depth and PCOTY allows me to do just that! I can't wait to see what 2020 brings... I see this as being the start of something beautiful!
What do you think of Classic Blue for 2020?
Do you have an upcoming Wedding or Event, and in need of a planner?
We would love to hear from you, and to know all about your event! Please don't hesitate to get in touch with us...